Freelance WordPress & Shopify Developer — UK Businesses

WordPress & Shopify Websites Built to Load Fast, Look Sharp and Actually Win Business.

I build and fix WordPress, Shopify and WooCommerce sites for UK small businesses — working remotely, in English, at rates that make sense for businesses rather than enterprise budgets.

Six years building and improving websites across WordPress, Shopify and WooCommerce — including full new builds, redesigns of existing sites that aren't quite working, and fixing live sites that are broken, slow, or losing mobile visitors. I focus on the things that matter: speed, clean structure, and a site that's actually usable on a phone.

Let's discuss your website
  • 6+ Years Experience
  • WordPress, Shopify & WooCommerce
  • UK Small Businesses & Remote Clients
Naqi Ahmed Siddiqui — Freelance WordPress & Shopify Developer for UK Businesses
Naqi Ahmed Siddiqui
WordPress
Shopify
Performance
6+ Years Experience
WordPress, Shopify & WooCommerce
Mobile-First Responsive Development
Core Web Vitals & Speed Optimisation
UK Businesses & Remote Projects

What I Can Build, Fix & Improve

Practical web development for UK businesses — focused on performance, usability and results that matter.

WordPress Development

Custom WordPress websites, theme customisation and responsive business sites — including full new builds, redesigns of existing sites, and fixes for broken or slow themes. A common starting point for UK small businesses wanting a professional, manageable website.

Discuss Project

Shopify Development

Shopify theme customisation, storefront improvements and ecommerce fixes for UK-based stores. Whether you need a new theme built from a design file or an existing store improved, I work directly in Shopify's Liquid templating.

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WooCommerce

WooCommerce setup, product layout improvements and functionality fixes for UK small businesses selling online via WordPress. Covers both new store builds and troubleshooting existing WooCommerce issues.

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Figma / PSD to Website

Accurate conversion of Figma or Photoshop designs into responsive, working websites — built into WordPress, Shopify or standalone HTML/CSS. Attention to layout, spacing and typography detail that matters at real screen sizes.

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Website Speed Optimisation

Performance improvements covering asset optimisation, lazy loading, caching, and Core Web Vitals — the Google metrics that affect both search rankings and user experience. Suitable for existing WordPress or Shopify sites that score poorly on PageSpeed Insights.

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SEO-Friendly Development

Clean semantic markup, correct heading hierarchy, crawlable structure and technical SEO foundations built into the code from the start. Not SEO copywriting — this is the development side of making a site Google can read properly.

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Website Fixes & Bug Fixing

Frontend issues, layout problems, broken responsive behaviour, CMS conflicts and functionality errors — including urgent fixes for live UK business websites. If your site has a specific problem, describe it and I'll tell you whether it's something I can fix.

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Cloudflare / Website Security

Cloudflare setup and configuration, DNS management, SSL/HTTPS, caching rules and basic website security hardening. Useful for UK businesses whose sites are slow to load internationally or have been flagged for security issues.

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Development With a Business Mindset

I'm Naqi Ahmed Siddiqui, a WordPress and Shopify developer working with UK businesses remotely. A website should load quickly, work on a phone, and make it easy for visitors to take the next step — not just look impressive in a mockup. That's the standard I build to, whether it's a new site, a redesign, or a fix for something that's already broken.

Work With Me

Performance First

Fast, lightweight implementation — Core Web Vitals conscious by default, not an afterthought.

Mobile-First by Default

Built to work properly on phones and tablets. Most UK web traffic is mobile; your site should reflect that.

CMS Expertise

Deep experience with WordPress, Shopify and WooCommerce — the platforms most UK small businesses actually use.

Conversion Focused

Layouts and CTAs structured around generating enquiries. Looks are secondary to whether the site does its job.

6+ Years of Professional Web Development Experience

Experienced across WordPress, Shopify, WooCommerce, responsive frontend development, website speed optimisation and SEO-focused implementation — working with UK businesses and international clients on projects ranging from £250 to £2,500+.

Available for Remote, Freelance & Contract Projects — UK Businesses Welcome

Technology & Skills

A practical stack for building, improving and maintaining business websites on WordPress, Shopify and the open web.

Frontend

  • HTML5
  • CSS3
  • Bootstrap
  • JavaScript
  • jQuery
  • React JS — basic

CMS / Ecommerce

  • WordPress
  • Shopify
  • WooCommerce
  • Elementor
  • Shopify Theme Customisation

Design Conversion

  • Figma → WordPress
  • PSD → WordPress
  • Figma → Shopify
  • Pixel-conscious frontend development

SEO / Performance

  • On-Page SEO
  • Website Speed Optimisation
  • Core Web Vitals
  • Mobile Optimisation

Tools

  • cPanel
  • Google Search Console
  • Google Analytics
  • Git
  • GitHub
  • Social Media Marketing

Performance & SEO Foundations

A slow or broken website costs UK businesses enquiries. Poor mobile experience, weak Core Web Vitals scores and messy technical structure all affect how Google ranks a site and whether visitors stay. I build and improve websites with these things addressed properly — not bolted on as an afterthought.

  • Core Web Vitals optimisation (LCP, INP, CLS)
  • Mobile-first responsive implementation
  • Semantic HTML and accessible markup
  • Image optimisation, lazy loading and asset compression
  • Technical SEO foundations — clean structure, not empty promises

Speed

Leaner assets, smarter loading, fewer bottlenecks. Targets Google PageSpeed Insights scores that actually move the needle.

Mobile

Layouts tested on real screen sizes, not just shrunk to fit. UK traffic is majority mobile — sites should be built that way.

SEO

Clean structure, crawlable markup and correct heading hierarchy. The technical foundations Google needs to rank a site properly.

Selected Work

A selection of websites, ecommerce experiences and frontend solutions built with performance and usability in mind.

CIRGRU Fashion & Activewear Shopify Store preview
Shopify

CIRGRU Fashion & Activewear Shopify Store

Shopify
AlPasina Associates Insurance Agency Website preview
WordPress

AlPasina Associates Insurance Agency Website

WordPress
A Peace Of Life CBD & Wellness Website preview
WordPress

A Peace Of Life CBD & Wellness Website

WordPress
King Of Ace Roofing & Construction Website preview
WordPress

King Of Ace Roofing & Construction Website

WordPress
WordPress

Custom Space Themed Parallax Website

Watch Video
WordPress
Shopify

Custom Beauty Brand Website Development

Watch Video
Shopify
Luxury Chauffeur & Black Car Service Website preview
Business Websites

Luxury Chauffeur & Black Car Service Website

WordPress
Custom WordPress Website for Consultancy Firm preview
WordPress

Custom WordPress Website for Consultancy Firm

WordPress

A Clear Process From Idea to Launch

How Naqi Ahmed Siddiqui delivers WordPress, Shopify and website optimisation projects for UK businesses — from initial brief to live site.

01

Understand

Review the business, audience, existing site and project goals. This shapes every decision that follows — a brief that's vague here leads to problems later, so this step is worth doing properly.

02

Plan

Define the page structure, content hierarchy and technical approach — WordPress theme, Shopify Liquid, custom HTML or a mix, depending on what makes sense for the brief.

03

Build

Develop the responsive frontend and CMS functionality. Code is clean, structured and built for the long term — not a tangle of workarounds that causes problems the next time someone needs to edit the site.

04

Optimise

Improve loading speed, Core Web Vitals, mobile responsiveness and SEO technical foundations. This stage catches performance issues before launch, not after users start leaving.

05

Launch & Support

Deploy to the live environment, run cross-browser and device testing, and provide support where required after launch. Handover includes anything the client needs to manage the site themselves.

Professional Experience

Six years of hands-on development across agencies, product teams and freelance projects.

Sep 2026 – Present · Full-time · On-site

Senior Web Developer — QuadFound

  • Lead frontend and web development projects
  • WordPress and Shopify development
  • Custom theme and component development
  • Figma to responsive website implementation
  • Performance and Core Web Vitals optimisation
  • Mobile-first and cross-browser development
  • SEO-friendly technical implementation
  • Collaboration with design, marketing and business teams
Apr 2023 – Aug 2026 · Full-time · On-site

Senior Web Developer — Hyper Inventive

  • Lead frontend and CMS development
  • WordPress and Shopify development
  • Custom theme and template development
  • Figma/PSD to responsive website implementation
  • Performance optimisation and Core Web Vitals
  • Mobile responsiveness and cross-browser compatibility
  • SEO-friendly development and technical improvements
  • Collaboration with designers and marketing teams
Mar 2025 – Feb 2026 · Part-time · Remote

Senior Web Developer — Yasir Tech Online Solutions

  • Developed and maintained client websites
  • WordPress and CMS development
  • Responsive frontend development
  • Custom HTML, CSS and JavaScript implementation
  • Website troubleshooting and bug fixing
  • Performance and usability improvements
  • Remote collaboration with clients and project teams
Nov 2022 – Jun 2023 · Full-time

Team Lead — Techware Solutions

  • Led technical direction and development activities
  • Planned and reviewed web development projects
  • Managed frontend and backend development workflows
  • Guided developers on coding standards and best practices
  • Reviewed architecture and technical solutions
  • Oversaw website performance and technical quality
  • Coordinated with clients, management and development teams
Mar 2022 – Nov 2022 · Full-time

Senior Executive — The SoftCube

  • Developed and maintained business websites
  • WordPress and e-commerce development
  • Frontend development using HTML, CSS and JavaScript
  • Implemented responsive website layouts
  • Worked with CMS content and website updates
  • Resolved frontend issues and improved website usability
Aug 2020 – Mar 2022 · Full-time

Web Developer — Salsoft Technologies (Pvt) Ltd

  • Developed and maintained client websites
  • Frontend development using HTML, CSS and JavaScript
  • WordPress website development and customisation
  • Responsive design implementation
  • CMS updates and content management
  • Website troubleshooting and bug fixing
  • Cross-browser testing and quality assurance
Dec 2019 – Aug 2020

Web Developer — VIXTEQ

  • Built responsive website interfaces
  • Developed frontend layouts using HTML and CSS
  • Implemented JavaScript interactions
  • Converted design concepts into web pages
  • Worked on mobile-friendly website layouts
  • Fixed frontend bugs and UI issues

Frequently Asked Questions

Practical answers for UK businesses looking to build, improve or optimise a WordPress or Shopify website.

Yes. I work with UK businesses remotely on WordPress, Shopify and WooCommerce projects — new builds, redesigns, speed optimisation, SEO-friendly development and ongoing fixes. All communication is in English, invoicing is straightforward, and enquiries can be made via the contact form or Fiverr. Projects typically range from under £250 for smaller fixes to £2,500+ for full builds.

I offer WordPress development, Shopify development, WooCommerce setup and fixes, Figma or PSD to website conversion, website speed optimisation (including Core Web Vitals), SEO-friendly development, website bug fixing, and Cloudflare or security configuration. The focus is practical frontend and CMS work — building new sites, improving existing ones, and fixing things that are broken or slow.

Yes, and this is one of the most common types of project. Improving an existing site can mean layout and responsive fixes, performance and Core Web Vitals work, theme customisation, SEO technical foundations, ecommerce improvements, or converting a Figma design into working pages. A short description of what's wrong or what you need improved is usually enough to get started.

Yes. Fixing broken or slow WordPress sites is a regular part of the work — covering issues like broken layouts, plugin conflicts, slow load times, failed responsive behaviour, white screens, and PageSpeed Insights scores that are dragging down Google rankings. If you can describe the problem, I can usually tell you whether it's something I can fix and give you a realistic estimate.

Project costs vary depending on scope. Smaller fixes and improvements typically start under £250. A full WordPress or Shopify build — including design-to-code conversion, responsive layout and CMS setup — generally falls between £500 and £2,500 depending on complexity. Speed optimisation and bug-fixing work is usually scoped per project after reviewing the site. Enquire with your brief and I'll give you a clear figure.

You can start a project on Fiverr or send an enquiry through the contact form with your website URL, the service you need and a short brief. I review the details and reply with the most practical next step — usually within a working day. For UK businesses, the contact form is the quickest route for anything that isn't a standard Fiverr gig.

The process runs in five stages: Understand (reviewing your business, site and goals), Plan (defining structure and technical approach), Build (developing the frontend and CMS work), Optimise (performance, SEO foundations and mobile responsiveness), then Launch and Support (deployment, testing and any post-launch fixes). Most projects involve regular check-ins and a clear handover at the end.

Yes. Website speed optimisation covers asset compression, image optimisation, lazy loading, caching configuration and Core Web Vitals — the Google metrics (LCP, INP, CLS) that directly affect search rankings and user experience. This work is done as a standalone service for existing WordPress or Shopify sites that score poorly on Google PageSpeed Insights, or built into new site projects from the start.

Yes. All work is delivered remotely. Most clients are UK-based, but I also work with businesses in Europe, the US and elsewhere. Communication is in English, projects are run with a clear brief and structured process, and there's no requirement to be in the same time zone.

You can email naqiahmedsiddiqui@gmail.com, call +92 318 3008526, message via LinkedIn, start a project on Fiverr, or use the contact form on this website. For most UK businesses, the contact form or Fiverr are the quickest starting points — just describe your site, what needs doing, and roughly when you need it.

What Clients Say

Verified feedback from real client work.

“Naqi implemented the WordPress changes I requested accurately and with strong quality. Pricing was reasonable, the work was completed on time, and communication throughout the project was excellent.”

Fiverr Client 🇺🇸 United States via Fiverr

Rated 5.0 on Fiverr from verified client feedback.

View My Fiverr Profile

Have a Website That Needs More From It?

Whether you're launching a new website, improving an existing WordPress or Shopify build, or simply need someone to fix and optimise what is already there, let's discuss what you need.

Let's Talk About Your Project

Tell me what you're building, what needs improving, or where your current website is falling short. I'll review the details and help you identify the most practical next step.

Ready to start?

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Still exploring?

Send an enquiry using the form.

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